For many, Twitter is becoming a great tool to interact with your customer base in a new way. First off, twitter is about connecting people, keeping people up to date, so this makes it a great tool to get the message out there just what things are going on at and in your business. Not convinced? Well just think how many people are on Twitter, keeping up to date with whats going on with their friends and organisations they are interested in...By the way, the figure runs into many millions of users...
So what could Twitter do for you? Well if you engage correctly, you can let people know of special offers, new product, new services, open days, just about anything. However, don’t use Twitter as a simple output stream to the web, rather think of it as if you were talking to a friend. With this in mind, keep it real and keep it personal, tweet about silly things that have just happened in the store, a joke someone just told you, and then throw in your marketing information.....
However, this isn’t the end of the story. With your workFile EPOS system, you can now have your tweets showing on your workFile eCommerce module website, making all your visitors aware that you use Twitter to keep people up to date. Your workFile run website also provides your visitors with the capability to subscribe to your tweets, even if they don’t use twitter themselves...
So if you are looking for new ways to engage with new customers, keep them up to date and get your product and message out there, then Twitter is a great tool. Combine this with your workFile eCommerce module website, and you can soon use Twitter as a great marketing potential, as well as a tool to keep your current customers up to date...